
Phoenix Group, a rapidly growing name in the global crypto mining industry, has expanded its operations in Ethiopia by adding 52 megawatts of new mining capacity. The move signals a strategic push into energy-rich, underdeveloped regions where infrastructure investment can benefit both the company and the local economy.
The expansion reflects Phoenix Group’s broader strategy of tapping into emerging markets with abundant electricity resources, often sourced from renewable hydropower. Ethiopia, in particular, has become increasingly attractive to miners due to its access to low-cost energy and growing openness to digital asset infrastructure.
Company officials emphasized that the additional capacity will support Bitcoin mining operations using state-of-the-art equipment optimized for energy efficiency. They also noted the project is being implemented with local cooperation to ensure regulatory compliance and minimize environmental impact.
This development comes amid increasing competition in the global mining landscape, especially after the recent Bitcoin halving, which has heightened the need for operational efficiency. By securing scalable energy infrastructure in Ethiopia, Phoenix Group aims to improve its profitability while diversifying geographically.
The company’s move also reflects a growing trend of miners looking beyond traditional hubs in North America and Central Asia. With Africa’s energy potential largely untapped, regions like Ethiopia may see more investment from blockchain infrastructure firms seeking long-term, cost-effective solutions.